Thursday, January 12, 2012
Most people dressed in white for a cause: Castle Lite sets world record (Video)
Johannesburg, South Africa -- 4000 people had an experience to remember at the Castle Lite Feel the Beat of Subzero Experience in Johannesburg South Africa, where hip hop heavyweight Drake was the featured act; 3569 members of the crowd were dressed in white for 'No Regret Friday' , setting the world record for Most people dressed in white for a cause, according to World Record Academy (www.worldrecordacademy.com).
All photos: Mike Turner photography (enlarge photo)
The Guinness world record for the most people dressed as nurses was achieved by 116 participants in an event organised by the Kuwait Medical Student's Association at Dar Al Shifa Hospital in Kuwait.
Guinness World Records also recognized the world record for the most people dressed as Smurfs: 2,510 - achieved by Jokers' Masquerade with the help of Swansea University at Swansea Oceana in Swansea, UK.
The Grammy-nominee blew the crowd away with his powerful lyrics, whilst showing a true passion for being in Mzansi.
Yet Drake was not the only one making a statement, 3569 members of the crowd were dressed in white for 'No Regret Friday'.
Some of South Africa's leading musicians and MC's who opened the event before Drizzy hit the stage joined the crowd dressed in white, proving that nothing is more powerful than people uniting for a cause.
Started in July 2011, No Regret Friday is an SAB (South African Breweries) responsible drinking initiative, aimed at getting all South Africans to 'Regret Nothing' by consuming alcohol responsibly and rethinking their reckless attitude towards drinking and driving. 
(enlarge photo)
"At its core music always has a purpose, and is able to drive a message home," comments Julian Coulter, General Manager for Castle Lite.
"Hip Hop music is especially known for standing up for one's own destiny or a cause. Seeing that Hip Hop Heavyweight and Grammy nominee Drake was performing on Friday the 9th of December as the featured act for one night only at the intimate and exclusive Castle Lite Feel the Beat of Subzero Experience, we believe it was the perfect opportunity to have like-minded people take a stand against drinking and driving. And the result most certainly shows"
"Responsible drinking is not something which only South Africans have to face up to. It is a global problem, and something which everyone should be thinking about.
"This is exactly why we decided to break the World Record with the Worlds Record Academy for the most people dressed in white for a cause.
"We hope that by having the 4000 people who attend the concert dressed in white, it will show that everyone should think about their behaviour every Friday just before the weekend starts," concluded Coulter.
The Drake featured concert came to life after a heavy viral petition started by local South African celebrities Dineo Ranaka, Slikour Metane and T-Bo Touch encouraging the fans to sign it up in order to bring the superstar to Mzansi. They too were dressed in white in order to support the SAB initiative.
Aubrey Drake Graham, or better known as Drake to his many hip hop fans came and performed songs from his latest offering, Take Care, which sold 615 000 units at its first two weeks of the release.
The successful world record attempt was organized by Capacity Marketing on behalf of Castle Lite (SAB).
Related world records:
Largest gathering of Christmas jumper wearers: Ireland
Most people in a nativity scene: Welton Baptist Church
Most people dressed up as turkeys: Dallas Turkey Trot (Video)
Largest gathering of skeletons: Jokers' Masquerade (HD Video)
Most People Dressed as Video Game Characters: Buyseasons Inc. (Video)
Largest underwear parade: Utah Undie Run (HD Video)
Most People Dressed as Superman: Nexen staff set (Video)
Longest bikini parade: Australia (Video)
Most costumed riders on a theme park ride: Dorney Park (HD Video)
Most people dressed as sunflowers: Thorndown School set world record
Largest gathering of pirates: Penzance (Video)
Most people dressed as smurfs: Smurfs Day (HD Video)
Most People dressed as Sunflowers: Siren (Video)
Largest gathering of people dressed as Wally/Waldo: Cork (Video)
Largest gathering of people dressed as storybook characters: Chiswick House School sets world record
Largest Blonde Parade: Go Blonde Festival (HD Video)
Largest gathering of people wearing masks: Angel fans (HD Video)
Most people dressed as 'morphs: Drayton Manor theme park
(HD Video)
Largest Bikini Parade: Nashua Bikini Parade
Most Santa hat wearers in one place: Brockton
Most people wearing a frog mask: Texas Tech students (Video)
Most people in a mustache contest: The Newport Winter Carnival
Most
people dressed in green: The Green Festival
Most
people dressed as Star Trek characters: Namco Bandai Partners
Largest
gathering of storybook characters: Carrs Glen Primary School
Thursday, January 12, 2012
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